Ethnic background: African American
Hometown: Chicago, IL
Facebook/Twitter/IG: Lover4fashion; @lover4_fashion; @lover4_fashion
Weapons of choice: “A great pair of frames and a mean heel”
Go-to accessory: statement necklace
“If I were a piece of clothing, I would be a pump because all eyes would be on me.
“I murder the scene whenever I pull up in a good heel.“
She started off lending her beauty and super fly fashion tips to viewers on YouTube and has since blossomed into one of the hottest fashionistas on social media. (Don’t believe me? Check the numbers.) If you’re looking for some classy-sassy style inspiration, Fash is definitely the way to go! With her self-described “simple-chic” steez, this Chi-town thread slayer boasts a booming IG, style blog and YouTube account that serves fierce to anyone with a smart phone, laptop or a notepad. And with her new image consulting firm, this bronzed beauty is transforming the globe to fab, one client at a time.
Your sense of style is simple, yet sharp; you exude FIERCE! Have you always been into fashion and dressing well? Or is this a passion that you developed as you matured?
Thank you! I’ve always been into fashion for as long as I can remember. Even as a child, I used to experiment with my looks. I had my awkward stages though [laughs]!
Where do you get your sense of style from–what inspires you?
Life inspires my style. I dress how I feel. I’m always in a pretty good mood, so that shows through my looks. I love looking at fellow bloggers and designers for inspiration.
Any celebs whose style you admire?
Anyone who knows me, will say that June Ambrose is my biggest fashion inspiration. She embodies style and grace in everything she does.
You’re a pretty popular figure on social media, Instagram and YouTube in particular. How important are these outlets for your fashion career, and what advice would you give to anyone trying to use fashion to come up in the social media world?
Social media is extremely important for anyone working for themselves. It’s a free advertising source to showcase your work. My advice would be to always post clean, professional photos. Secondly, promote yourself as much as you can!
How long did it take you to build your following?
It took 5 years to reach the following I have today.
You started off as a YouTube vlogger, correct?
Correct. I started vlogging first.
So what encouraged you to start blogging too, and when did you start?
I started blogging around 2011. I had no clue ‘how to blog,’ but I noticed the lack of African American bloggers. I wanted to challenge myself to do something I had never thought about doing. It was also a lot easier to put out an outfit post without having to film and edit a video for Youtube.
With your following, I know a lot of people come to you for advice and fashion/beauty tips. Does it ever get overwhelming?
Helping others never gets overwhelming. The fact the people come to me for advice is an honor.
How does it feel to know so many people look to you for inspiration?
I’m more laid back and reserved, so it was a little scary at first. But I now have more friends than I can count!
Besides blogging and vlogging, are you pursuing fashion professionally?
Yes, I now offer image consulting services to help women revamp their looks head to toe.
Have you styled any famous clients so far?
I have not styled any celebrities yet, but I plan to.
What have been some of your biggest accomplishments as a fashion professional thus far?
My biggest accomplishment is actually doing it. Styling is something I’ve always wanted to do. I just didn’t know how to go about it. Jumping out on faith changed my life.
What are your goals as a fashion professional?
My goal is to make my clients feel like the beautiful women/men they are.
You were recently a guest speaker at Chrisette Michele’s Pose n Post Symposium geared toward empowering women and providing tips on business and social media branding. [Which, as someone who attended the Newark, NJ stop, I must say was a solid opportunity for aspiring business women.] Is guess speaking something that you do often now that you’re such a hot topic on social media?
I absolutely love panel discussions. It’s such a great way to connect and hear other people’s stories. I do have more speaking engagements lined up in the future. Anything I can do to inspire others is my purpose.
On a scale of 1-10, how important is fashion to you?
Is 10 too high? [Laughs.] Image is everything. Especially when working in the creative field. I am a walking advertisement. You can’t say that you are a stylist with bad hair and wardrobe.
Who is your favorite fashion designer?
I don’t have a favorite. However, I’ve been loving Balmain lately. He’s great at designing structured jackets. (Which is my favorite wardrobe piece.)
In your opinion, what makes an outfit hot? And what makes someone a “fashion killa”?
Confidence can change a whole look. You have to own what you wear!
But she can show you better than she can tell you. Flip the pages for a peak at some of Fash’s hottest looks.